Fifteen years ago, I was getting ready to go to my first National Stationery Show in New York.
I wasn’t going as Letters from Lilly (yet) and I wasn’t even going as a retailer (yet). I was going as just me. I was going as someone who loved stationery and wanted to begin a retail business and needed the necessary tools to do it.
Soon after, I started my own retail business offering all kinds of beautiful papers to my customers. Each year I would return to the National Stationery Show to find more, new, and different products that would entice my customers in the months ahead. This is a photo from my retail space.
I never would have predicted that my first customer, in 1995, would take the reins ten years later. This enabled me to continue my career from retailer to wholesaler.
Today we have grown to have over 1,700 products that are sold worldwide. We focus our marketing efforts differently now and althought we no longer display at the National Stationery Show, it’s a show to see.
I hope I will see many of you there as I celebrate 15 years of my career in the stationery industry.
Here is our well known logo fairy, the design that introduced Letters from Lilly years back and continues to represent the announcement of new designs, products and stationery items on the horizon.
Enclosure cards make great hostess gifts and of course come with our signature, lined envelopes.
Tags: enclosure cards, fairy, stationery


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